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    Home»Food & Drink Facts»What Is Campari: A Comprehensive Guide to the Iconic Italian Liqueur
    Food & Drink Facts

    What Is Campari: A Comprehensive Guide to the Iconic Italian Liqueur

    By Caroline Blue
    What Is Campari

    Campari is an iconic Italian liqueur that has been enjoyed by people around the world for over 150 years. It is known for its bright red color and unique bitter flavor, which has become synonymous with the Campari brand. This article will provide a comprehensive guide to everything you need to know about Campari, from its history to its production process, taste, and popular cocktail recipes.

    Table of contents
    1. Campari vs. Aperol
    2. Campari Substitutes
    3. How It’s Made
    4. What Does Campari Taste
    5. How to Drink Campari
    6. Cocktail Recipes
    7. Where To Buy Campari
    8. How To Store Campari
    9. Conclusion

    Campari vs. Aperol

    While Campari and Aperol are both Italian liqueurs, they have distinct differences in taste and purpose. Campari is known for its bold, bitter flavor, while Aperol is sweeter and less bitter. Campari is typically used as a base for cocktails, while Aperol is often enjoyed on its own or mixed with soda water. Both liqueurs contain a secret blend of herbs and spices, but the specific ingredients and ratios used in each are different.

    Campari Substitutes

    If you don’t have Campari on hand, there are several other liqueurs that can be used as substitutes. Some popular options include Aperol, Cynar, and Gran Classico. However, it’s important to note that the taste of the cocktail may be different with a substitution, so it’s best to experiment with different combinations to find the perfect substitute for your taste.

    How It’s Made

    Campari is made using a secret recipe that dates back to the 19th century. The liqueur is infused with a blend of herbs and spices, including bitter orange, rhubarb, ginseng, and cascarilla bark. The exact recipe is known only to a select group of people, who are sworn to secrecy.

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    The production process starts with the infusion of the herbs and spices in alcohol, which is then mixed with water and sugar to create the final product. The mixture is then aged in oak barrels for several months to enhance the flavor and color. Once the aging process is complete, the Campari is bottled and distributed to retailers around the world.

    What Does Campari Taste

    Campari has a distinctive bitter flavor that is both complex and refreshing. The bitter notes are balanced with sweetness from the sugar and fruit used in the recipe, creating a unique taste that is unlike any other liqueur. When mixed with other ingredients, such as soda water or orange juice, the bitterness is toned down, making it a versatile ingredient in cocktails.

    How to Drink Campari

    Campari can be enjoyed in a variety of ways, depending on personal taste preferences. One popular way to drink Campari is in a simple Campari and soda, which is made by mixing equal parts Campari and soda water over ice. Another classic cocktail is the Negroni, which is made with equal parts gin, Campari, and sweet vermouth. For a more refreshing option, try a Campari Spritz, which is made with Campari, prosecco, and soda water.

    Cocktail Recipes

    Campari is a popular ingredient in a variety of cocktails, both classic and modern. Here are some popular recipes to try:

    Negroni

    • 1 oz gin
    • 1 oz Campari
    • 1 oz sweet vermouth
    • Orange peel for garnish

    In a mixing glass, stir together the gin, Campari, and sweet vermouth with ice. Strain into a glass over a large ice cube and garnish with an orange peel.

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    Americano

    • 1 oz Campari
    • 1 oz sweet vermouth
    • Soda water
    • Orange slice for garnish

    Fill a glass with ice and add the Campari and sweet vermouth. Top with soda water and garnish with an orange slice.

    Campari Spritz

    • 2 oz Prosecco
    • 1 1/2 oz Campari
    • Splash of soda water
    • Orange slice for garnish

    Fill a wine glass with ice and add the Campari and Prosecco. Top with a splash of soda water and garnish with an orange slice.

    Where To Buy Campari

    Campari can be found at most liquor stores and supermarkets. It is available in various sizes, including small bottles for individual use and larger bottles for entertaining. The price of Campari varies depending on the size of the bottle and the retailer, but it is typically in the mid-range in terms of pricing for liqueurs.

    How To Store Campari

    Campari should be stored in a cool, dry place away from direct sunlight. Once opened, it can be stored at room temperature for up to six months. It is not necessary to refrigerate Campari after opening, but storing it in the fridge can help to extend its shelf life.

    Conclusion

    Campari is an iconic Italian liqueur that has been enjoyed by people around the world for over a century. Its unique flavor and bright red color make it a popular ingredient in cocktails and a staple in home bars. Whether enjoyed on its own or mixed into a cocktail, Campari is sure to impress with its complex and refreshing taste. By understanding its history, production process, and versatility, you can become a Campari connoisseur and impress your friends with your knowledge of this iconic liqueur.

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